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Research is critical for globally distributed or exposed organizations. In conducting global research, organizations often need to balance three ingredients: primary data, methodological rigor, and implementation focus. A complex methodology that is academically sound but difficult to evaluate or implement is not useful to most businesses and INGOs. Similarly, a fully-implementation focused work that lacks methodological strength may promote investment based on questionable insights, and will quickly become costly. Our custom research to clients is provided with a proprietary methodology called Actionable Research that draws upon the following strengths: - Structured and planned: We begin with a structured workplan, quickly moving from framing the research question to methodology, conducting research, completing the deliverable, and understanding the implications.
- Methodologically Sound: Our consultants are first-rate researchers, trained in some of the world's best research universities, published in peer-reviewed international journals, and versed in diverse primary and secondary data analysis methodologies, from quantitative analysis to qualitative review and mixed-method techniques, We are able to select the right tool that provides actionable insights based on evidence.
- Decision-Driven: Our research highlights the importance of key decisions, covering their context, rationale, costs and benefits, and impact. In this way, our case studies as well as hypotheses have direct relevance for high-level executives and their need to make tough decisions.
- Implementation-Focused: Our experience in delivering high-quality research work to policymakers, executives, and analysts makes us implementation-focused and pragmatic, for we understand that useful research for organizations operating in competitive environments must be actionable and time-bound.
- Accessible: We are experienced in effective presentation techniques, and we design research deliverables to convey the findings optimally and be accessible to a diverse group of potential users.
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