| Our Experience |
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The consultants of Red Bridge Collaborative bring years of experience into their work. Cindy Carpenter, Project Manager: Cindy is an experienced business consultant who focuses on facilitating the development and implementation of integrated business and technology solutions. She has more than 12 years of experience in the consulting industry, including both “big 5” and boutique firms, and 8 years of experience in the design and implementation of internal business systems in diverse functional areas. Cindy has managed end-to-end online marketing website projects in several industries, including the development of a multi-country multi-lingual disease information website for Biogen Idec. Jalal Alamgir, Strategy Lead: Jalal Alamgir has more than 11 years of experience in strategy consulting on online and integrative projects with blue chip clients. He has broad industry background spanning healthcare, finance, insurance, travel and hospitality, retail, and technology services; as well as deep experience in working with healthcare marketing teams. His healthcare clients for online initiatives include Biogen Idec, Abbott, Novartis, Pfizer, Schering-Plough, Roche, and DePuy. Jalal typically structures his online strategy projects in context of overall marketing and business process implications, offering his clients an integrated perspective. Erica Saperstein, IA/Content Lead: Erica has worked in health communications since 1986, working for and with some of Boston’s leading teaching hospitals. As an information architect and Web writer, she has assisted such clients as Eli Lilly, GlaxoSmithKline, Biogen Idec, Schering Key, Joslin Diabetes Center, Pfizer, Virgin HealthMiles and others. Ruth LaGue, Design Lead: Ruth brings nearly 18 years of design experience to the team; she excels at translating brands into visually engaging, integrated online experiences. Her health-focused clients have included Zone Diet, Virgin HealthMiles (Virgin’s wellness/fitness rewards program), Pfizer, GlaxoSmithKline, Genzyme, and Biogen Idec. Scott Rovegno, Technology Lead: Scott has been helping companies maximize their investments in the online channel for more than eleven years. As developer, project manager, and client partner at Braun Consulting and Fair Isaac Corporation, and now president of Vodori, Scott brings a unique blend of engagement management skills, while maintaining expertise in the business and technical domains of the online space. Working at all levels inside a client organization, Scott effectively delivers programs ranging from eStrategy through technology implementation and ongoing governance. Always hands-on, Scott’s contributions to programs range from meeting facilitation to architecture planning to client relationship development. Scott is a frequent speaker at Documentum's Momentum user conference. |